Slash, but don’t burn!

I’ve been on Twitter since 2008, and like many people I’ve had an on-off relationship with the social media platform depending on: workload, need to network, attention span, and in most cases, my mood!

Another element that can impact your Twitter experience is how many accounts you follow.

My advice is book yourself a once a year Twitter cull – go through your follow list and check which accounts are still relevant to you ~ ask yourself: is the account still active; what is the benefit following?

I performed a Twitter cull the other day; I culled over 1,200 accounts! And I have to tell you, I feel great after that — I instantly feel more in control of my Twitter management, and my Tweet stream looks cleaner and feels fresher. You should try it!

Tip #1 Don’t automatically follow every account that follows yours

Take the time to reflect on who you are following and why – based on tip #1, I decided that following 2,000+ people/orgs is just not effective for me. After years of Twitter experience I realize that less is more; and following people strategically, rather than randomly or out of obligation, leads to a much better experience.

Don’t stop Tweeting! But once in a while, do a Twitter tidy up!

Check out these Top Twitter Tips to become a highly effective Twitter user.

Click link below to discover additional Twitter Tips that might work for you.

Original source: http://technology.inc.com/2010/08/16/5-secrets-of-highly-effective-twitter-users/

How Tweet is this!

Bubble Girl sure does get around the Internet meme circuit.

Her latest appearance is in a delightful picture of her being chased by Prince Charles.

Folks on Twitter appreciate this image so much, it made Mashable’s Top 10 Twitter Pics list.

Find out what other top images are making the rounds via Skylines — a group that examines the most popular trends and photos online.

Feeling overloaded on Twitter?

We always want more. We want easy. If you’re managing a client Twitter account, then you might want to consider checking out new app on the block SocialBro.

SocialBro is a Twitter analytics tool that apparently saves you time. And offers you really cool insightful stuff like: stats on the best times to tweet, identifies who is really active that you follow, where people are located, and a Peer Index (kinda like Klout) to gauge influence.

Another hefty bonus….it’s free!

SocialBro is still in beta, and you can use it as a browser extension for Chrome or download the app to your desktop. Just synchronize it with your Twitter account.

Wait a minute….another social media platform…..

Is this really going to save me more time LOL!

Learn more about SocialBro from these source docs: http://mashable.com/2012/07/06/socialbro-twitter/

and http://socialmediaclub.org/chapter/lawrence-kansas/blog/social-media-analytics-crowdbooster-and-socialbro

Post Time (not toast time)

~ Best times to post to Twitter, Facebook & Tumblr

“Tumblr likes to party!” says recent report.

According to a Bitly analysis, Tumblr posts updated between 7PM and 10PM Eastern Time – especially on Sundays, Mondays, and Tuesdays – get the most action! A great time to post is Friday night – party on dudes!

Best time to get your Twitter on is early in the week, from 1PM to 3PM, Monday to Friday. Avoid posting after 8PM. Blow the weekends.

Avoid Facebook posts before 8AM, and after 8PM, and on weekends. “Links posted from 1PM to 4PM result in the highest average click throughs,” Bitly reports. “The peak time of the week was on Wednesday at 3PM.”  Note that Facebook traffic peaks mid-week.

Read the full Bitly analysis here.

Thanks to prdaily.com for source doc. You can read full story here: http://www.prdaily.com/Main/Articles/Study_Best_times_to_post_to_Twitter_Facebook_and_T_11607.aspx

 Image of Toast Clock sourced here: http://www.coolbuzz.org/entry/toast-clock-time-to-eat/

Why Culture is Critical

Have you been to this business meeting:  Team members or clients going on and on about the importance of a social media strategy? Yes, it is important, but don’t let your brand’s culture take a back seat to strategy.

Nurture it

Culture is the environment that keeps your business strategy alive. For example, a social media platform needs to have a well defined culture for any sort of campaign to take hold. Fastcompany.com blogger Shawn Parr says: “Ignoring the health of your culture is like letting aquarium water get dirty.”

Ask yourself this…..

• Is the purpose of your Facebook or Twitter feed clear?
• Is an easy-to-understand value system being conveyed?
• Does the mission statement come alive via communications?
• Do you make goals clear and shareable?
• Does your message have vision?

Need to learn more about the importance of culture?

Check out this link here: http://www.fastcompany.com/1810674/culture-eats-strategy-for-lunch